The number of social media users worldwide in 2019 is 3.484 billion.
Digital consumers spend nearly 2.5 hours on social networks and social messaging every day.
80% of social media users in France use Facebook and Instagram.
75% of social media users are in the range of 16- to34-year-olds. (Statista, 2014)
Personality traits, typically assessed with a popular model of Big Five (Norman, 1963): corper
The implementation of an advanced interactive platform that correlates the citizens with different places based on their personality traits; process their data to improve citizens’ quality of life; supporting collective intelligence and assisting decision makers.